Sincere

Sincere Review

Hong Kong's most eclectic department store stocks everything from frying pans to jelly beans. Run by the same family for more than a century, Sincere has several local claims to fame: it was the first store in Hong Kong to give paid days off to employees, the first to hire women in sales positions—beginning with the founder's wife and sister-in-law—and the first to establish a fixed-price policy backed up by the regionally novel idea of issuing receipts. Although you probably won't have heard of its clothes or cosmetic brands, you might come across a bargain in one of its four locations strewn throughout Hong Kong.