10 Best Places to Shop in Avignon, Provence

Part charming café serving lunch, snacks, and coffee, and part concept store, CQFD (Créations Éthiques Franco Décalées) is hands-down Avignon's chicest shopping destination. Its spacious rooms brim with a curated selection of whimsical clothing and jewelry, chic stationery, tableware, soaps, cosmetics, and handmade housewares (including eco-paints and hand-blocked wallpapers). Everything is eco-conscious—and made in France.

The artisan-chocolate master is famous for her pralines (made with fine nuts and ganache), sourced chocolates, delicate flavored chocolate squares with seasonal fillings (cinnamon, mint, lavender, rose, ginger), and other confections. Everything is stylishly packaged, too, so it’s a great place for gifts.

This is like multiple stores in one, with sections for superstylish fashions (including chic bags, scarves, and adorable jewelry) and decor and lifestyle (candles, vases, linens, room fragrances)—all with a boho-Scandinavian flair.

It may be small, but this boutique assembles top French designers all in one place to save you the leg work. It's a great place for fashion-forward ready-to-wear clothers, shoes, and accessories.

This family of gourmet chocolatiers specializes in elegant versions of local bonbons (Calissons d’Aix, nougats, candied fruit). They use native ingredients (lavender, almonds, Menton lemons, Venasque cherries) to flavor and perfume their single-origin chocolates, truffles, and chocolate-covered nuts and citrus rind.

For those with a taste for all things Provençal, this gourmet épicerie sells many of the delicacies found in the region's best local markets, all neatly packaged and suitcase ready—if they make it that far. Shop for olive oils, tapenades, herbs, preserves, bottled soups, fruit jams, honey, pastries, lavender-based sweets or cosmetics, and so much more.

This collective of 11 boutiques features offerings by local artisans and designers who are focused on sustainability. Items include everything from clothing, jewelry, and bags to hand-bound books and mouthblown glass. The artisans also teach a range of creative workshops, which are in French but are easy to follow.

For all things lavender—and not just any lavender—heat to this shop. It has the best AOC essential oil (it must be from flowers that grow above 2,600 feet) from the famous Château de Bois, plus a range of top-quality soaps, body lotions, and other fine cosmetics made with lavender essential oil.

Since 1806 Souleiado has specialized in Indian-print cottons—all the rage in France since the 17th century—for the home, table, and women’s and men’s fashions and accessories. These irresistible colorful prints never go out of style.

This French high-fashion chain features Bohemian-chic separates in luxurious fabrics—silk, velour, leather, and cashmere—all in dreamy colors.